By now we’re sure you’ve heard about the new kid on the social media block, Meta’s Threads, AKA “the Twitter killer.” By the time you read this post, Threads’ user count is likely upwards of 110 million, making it the fastest growing consumer app of all time. And those users aren’t just signing up and…
Loyalty Program ≠ Loyalty: Rewriting the Narrative It’s time to set the record straight. Simply developing and offering a restaurant loyalty program does not magically create loyal customers. However, that doesn’t mean loyalty programs are ineffective. Loyalty programs are meant to reward loyalty, not create it, which is why they’re also known as rewards programs.…
As mobile order and pay technology continues to gain popularity at hotels and resorts, now is a great time for hotel operators to invest in tech that will set them up for the future. Related: Hotel Concierge Software Over the last several years, mobile order and pay tech has become ubiquitous at restaurants, so…
Over the last few years, restaurant operators and the general dining public have had a bit of a rocky relationship with our old friend, the QR code. Once deemed a savior for restaurants during the pandemic, some diners and restaurateurs are now turning against the tech. Like many things in the tech world, usage and…
While offering third-party delivery services like Uber Eats or DoorDash can help you reach new customers and grow your brand, the associated fees can significantly eat into your bottom line. To protect their margins, many restaurants have opted to simply raise their prices on the delivery apps to subsidize the commission fees. Unfortunately, that…
So you’re launching a new online ordering platform at your restaurant — offering guests a digital experience is a great way to build your brand and increase revenue, but if you’re new to the digital restaurant game, the “build it and they will come” approach probably won’t fly. To bring in that coveted R on…
Meet Grant Lieberman, a seasoned restaurant tech leader who knows how to help restaurants grow through digital engagement. He’s seen success promoting restaurant apps while working in-house at several multi-unit brands, and lucky for us, CardFree was able to snag him as our VP of Customer Success and Technology. Before joining CardFree, Grant worked cross…
This article originally appeared in Modern Restaurant Management, published 12/5/22 Written by Jon Squire, CEO & Co-Founder of CardFree. Contactless payment solutions drive operators’ revenue and elevate customer experiences, but how can the technology set restaurants up for long-term success? Contactless solutions have become a tool to ensure the survival of many businesses over…
Portions of this article originally appeared in Authority Magazine, published 6/17/22. Written by Jon Squire, CEO & Co-Founder of CardFree. Offering a fantastic digital customer experience has become a must for restaurant, hospitality, and retail businesses. To compete with 3rd party delivery or aggregator sites, operators need to provide a unique brand experience that…
This article originally appeared in Hotel Technology Magazine, published 6/17/22. Written by Jon Squire, CEO & Co-Founder of CardFree. With hotels falling in line with the need for tech upgrades, there’s never been a better time to adopt modern-day concierge solutions to create digital hotel experiences designed to address the demands to keep up…