Restaurant Marketing & Engagement Tools

CardFree Loyalty comes equipped with a full suite of marketing, offer management, and analytics tools to help build your brand, engage with customers, and gain valuable insights into guest behavior.


With our easy-to-use merchant portal, you can create offers and promotions, segment your audience, send campaigns via email, SMS, and/or push notification, and analyze the results.

Restaurant marketing and loyalty platform
CardFree restaurant marketing tools

Surprise & Delight Your Guests with Offer & Discount Management

  • Create customized rewards and offers for both Loyalty members and non-Loyalty members with value propositions of dollar or percentage discounts by total check or specific items/item groups

  • Configure offers as rewards based on the rules of your chosen Loyalty program structure (e.g., “free taco after reaching 100 points”)
  • Configure special promotions that randomly grant an award from an array of offers. Randomized offers may be extended on a purely random basis, or weighted by percentage (e.g. complete a purchase this week and receive $3 off your next order, a free donut, or a $0.99 iced coffee).

Segment Your Audience

  • Dig deep into your customer data to tailor marketing campaigns and offers to target audiences
  • See real-time counts of recipients that will receive the campaign based on your defined criteria
  • Segment audiences by order type, order frequency, average spend, days of inactivity, age, registration date, loyalty enrollment, and many more combinations
CardFree restaurant marketing and engagement tools
CardFree restaurant marketing -- email, SMS and push notification marketing

Build Campaigns That Drive Engagement


  • Use CardFree’s Campaign Builder tool to create email, SMS, or push notification campaigns for distribution to any of your audience segments

  • Use campaigns to announce promotions, company news, menu updates, and other promotions, or link your campaigns to redeemable offers and discounts

  • Geolocation-enabled campaigns allow brands to utilize smartphone geofencing capabilities to push timely triggered notifications to guests when they’re near the restaurant, creating a highly efficient offer and messaging strategy that hits customers with the right message at the right time

  • Deploy campaigns immediately, schedule for a future date, or automate distribution based on a number of triggers, like birthdays, transaction completions, days of inactivity, and a lot more

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